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ClickAbacus Features |
ClickAbacus is a comprehensive and intuitive website
monitoring, analysis and reporting service. ClickAbacus is extremely
easy to configure and use and includes all of the tools that you
will need to gain a complete insight into the activities of visitors
to your website. |
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ClickAbacus provides you with a comprehensive view
of who has visited your website, where they came from and what they
did. ClickAbacus features include: |
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Visitor Analysis |
ClickAbacus answers key questions about your website
visitors: |
- How many visitors did your website receive?
- Which days are your busiest?
- What time of day did they visit your website?
- How many pages did they view?
- Where did they come from?
- What browsers did they use?
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Page and Path Analysis |
· What are the most visited pages on your
website?
· Which download is accessed most frequently?
· After visiting your website homepage, what did most visitors
do?
· What are the most frequent routes through your website?
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Conversion Analysis
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Any page on your website can be identified as a
“Conversion” page, examples of a conversion pages are
your buy now pages or order confirmation pages. ClickAbacus shows
you how many visits this page received and where the visitors originally
came from. You may have a number of different conversion pages on
your website and can analyse the level of conversion activity and
reason for each of these pages. |
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Campaign Management |
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If you are spending money driving visitors to your website you want
to know which of your marketing initiatives is providing the best
return. Pay-per-Click advertising can be expensive and without the
metrics to show which campaign is working and which is not, much of
this money can be wasted. |
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| ClickAbacus provides a clear insight into which of your promotions
is creating real customers. We don’t just show you how many
visitors each campaign creates but more importantly how many of these
visitors spend money, order a brochure or enquire about your products. |
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Geographic Analysis |
 Do
you know where your website visitors or customers come from? With
ClickAbacus you get a clear view of where your website visitors
connect to the Internet.
Not just which country but also which city. You can start to build
a view of where to focus your advertising and which messages work
best in which territory |
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